Brand Your Work – Work Your Brand
Brand Irons removes uncertainty for your business.
Business owners and entrepreneurs gain relevant information to focus on specific markets. Doubt is removed about whether expansion or new development ideas are feasible. Effective strategies are developed for short- and long-term success.
Brand Irons helps clarify decisions on new product launches, business ventures, or corporate expansion projects. The power lies in the knowledge that an idea will fly … and when it will make money!
Our goal is to identify risks so they can be minimized and outline options to solve problems. Decisions make sense. By removing the emotional element and doubt, you realize whether the idea has viability and the potential to be profitable, whether it’s making the right advertising choices or developing a new product line.
Let us help you Brand Your Work and turn your ideas into profits!
Our philosophy, and approach, involves two mantras we believe are essential for business owners to understand.
One: Take the time to think things through.
When an entrepreneur or business owner has a “great” idea, they act on an emotional attachment to the thought. The odds of that becoming commercially viable are one in 50.
By working with you and taking the time to think things through, the reality of the marketplace and your potential profitability are made clear.
Two: Business owners don’t know what they don’t know.
Hard concept to fathom, we know. For example, did you know franchise agreements are negotiable? Many aspects of business are foreign to some business owners because they know what they do well. Consultants can save you more money than it costs to engage them by sharing their knowledge and understanding. It’s about knowing which questions to ask.
Far too often, especially when it comes to advertising your products or services, business owners waste money because they don’t know about the steps they should take. The most expensive website developer may not be the best choice, even if you offer a high-end product. Think about it. Likewise, a television station may not be the best avenue to produce a commercial for your business.
You may not need a business plan. You do, however, need success-oriented business and market strategies to turn your ideas into profits.
Brand Irons has a broad range of business and marketing services, including feasibility studies and competitive market research, to help Work Your Brand. Count on our experience to help reduce your risk and achieve profitability.
Contact us to schedule an initial consultation at 920.366.6334.